Role: Design, production, programming, and on-going
maintenance.
Objective: Create a website to attract and entice
21-34 year-olds to apply to attend a national career conference
and encourage their participation in future activities. Site
included secure online conference registration.
Results: A site utilizing the concept of tarot cards
that can help to determine an applicant’s future. PLP received
more than four times the expected applications, resulting
in a conference covered by the Wall Street Journal and Los
Angeles Times.
