web, design, graphic, photography, Karin, Mueller, client, qualifications, photography, contact, online porfolio

Client: Gary Wexler & Associates: Professional Leaders Project.

Role: Design, production, programming, and on-going maintenance.

Objective: Create a website to attract and entice 21-34 year-olds to apply to attend a national career conference and encourage their participation in future activities. Site included secure online conference registration.

Results: A site utilizing the concept of tarot cards that can help to determine an applicant’s future. PLP received more than four times the expected applications, resulting in a conference covered by the Wall Street Journal and Los Angeles Times.